Google from now will showing ads on Google News search results pages in the U.S. Basically, you'll just be seeing AdWords off to the right when you enter queries, just as you would with a regular Google Search.

Not all queries will bring up ads. Searches for " Google " or " Yahoo " won't (at least for me), but a search for " Microsoft " or " Adobe " or " Kindle " will all bring up sponsored text ads.

"In recent months we've been experimenting with a variety of different formats, like overlay ads on embedded videos from partners like the AP," says Business Product Manager Josh Cohen on the Google News Blog. "We've always said that we'd unveil these changes when we could offer a good experience for our users, publishers and advertisers alike, and we'll continue to look at ways to deliver ads that are relevant for users and good for publishers, too."

Frankly, I'm surprised Google News has not been showing AdWords ads for ages now. The announcement about the ads makes no mention of similar plans for other countries.

Google has decided to start a Twitter account. It's attached to a random Googler and holds the bio "News and updates from Google."

The first tweet came sometime around 7pm EST last night, and Google already has nearly 12,000 followers. It is following 37. Among those being followed by Google? A bunch of Googlers, and Google product accounts. Danny Sullivan, and John Battelle are also in the mix. And of course Biz Stone and Evan Williams.

The Google Twitter account is long overdue, but very appreciated as the number of followers clearly illustrates. For one, this adds to Google's extensive list of sources for distributing updates about the company, also containing quite a few blogs.

The list of followers is a useful guide to other Googlers to follow. The product-specific accounts aren't just spewing out links to the blog posts either. For those wanting to keep up with every facet of what Google is doing, this is a treasure trove.

Google's initial tweet read:

"I’m 01100110 01100101 01100101 01101100 01101001 01101110 01100111 00100000 01101100 01110101 01100011 01101011 01111001 00001010"

Admittedly, I don't read binary code, but sources indicate that this translates to "I'm Feeling Lucky." The addition of this account can only help Google's quest for transparency. It'll be interesting to see how actively they respond to other Twitterers in conversation. Here's one Googler's thoughts on why Twitter matters.

How To Create Display Ads

Here are several new videos to help users better understand the process of creating display ads using Google AdWords. They've had two videos on the process since October, but have now released four more.

The first one is simply on accessing the feature in AdWords in the first place:

The second one shows you how to find templates that are right for you:

The third one is about how to create ads with no images required:

The fourth one shows you how to copy ads across ad groups:

Each of these videos is about a minute long. The two old ones are on creating an ad in general, and a full product tutorial, which is a bit longer.

Yahoo has introduced a new advertising initiative called Rich Ads in Search that allows advertisers to add video, images and custom search boxes to their ads.

Yahoo hopes its Rich Ads in Search will help it to better compete in the paid search market with rival Google.

The company says a small group of advertisers tested Rich Ads in Search in the fourth quarter of 2008 and saw click-through rates increase by 25 percent along with improved brand exposure and conversion rates.

The Yahoo Search Marketing Blog provides more details. "The Rich Ads in Search program is being shared with a small number of brand advertisers such as Pedigree and Esurance and agencies such as Razorfish." The program lets advertisers:

Post images and video, which can increase the branding impact of search advertising. Pedigree has added video to its campaigns, for instance.

Create deep links to relevant pages, which can help drive conversions directly from the Yahoo! search results page.

Include boxes within the listing that lets users search for their desired product or a store location directly without addition

Publish Postal navigation.

Esurance's listing lets users enter their ZIP codes from the results page for insurance quotes.

Show their logo, which enhances user trust.

Right now the Rich Ads in Search program is available to advertisers by invitation only.

Facebook has addressed the monetization of Facebook Platform for people building applications into businesses. They've set up some new pages to help people share ideas with other developers on how to get the most out of their apps. Among the pages are:

- A brief overview of how to think about building a business, and commonly found business models on Facebook Platform .

- A list of providers to help you - ad networks, payment providers, and analytics companies.

- Articles written by bloggers and the press.

Speaking of ad networks, Facebook is testing an in-house one right now. Kelly Winters writes at the Facebook Developer Blog:

We are always internally exploring different ways we can directly help you monetize better. Starting today you may notice a few applications occasionally serving Facebook Ads directly in their canvas pages as a part of a small alpha test. We will use the results of this test and other tests that we do to determine the best ways we can help you monetize. For this initial test we picked a few developers that had a variety of different user bases and application types to give us the kind of data we need. We will examine the results to decide whether to open up the program to more developers in the future.

The testing of such a network is not entirely surprising. "The move has been expected for some time by companies that have built large advertising networks within the Facebook Platform ecosystem," says Inside Facebook's Justin Smith.

"Companies like SocialMedia, RockYou, AdParlor, AOL’s Advertising.com, SocialCash, Sometrics, Adknowledge, Rubicon Project, VideoEgg, Google’s AdSense, and other ad networks have been serving app developers since the Platform launched," he adds. "Others, like Super Rewards and Offerpal, manage networks of offers for developers which generally pay on a CPA basis."

With much more focus on monetization now than in previous times, Facebook was probably very smart to change their Terms of Service back after the controversial edits that gave Facebook ownership to all content. As far as monetizing apps, and turning them into businesses, this is a very interesting phenomenon that will likely really take off in the near future, particularly as more mobile devices get deeper into open application-based models.

Since last year, Yahoo has been testing new concepts for its homepage, but the company says it is now getting close to a final design. The other day Yahoo issued an update on the homepage testing and included a recap of what has been done and what is still being done.

The biggest thing so far has been the addition of the Apps section. Now they've announced over 25 new apps for things like eBay, Wired.com, Forbes.com, etc. They've also beefed up the Sports and Finance apps with elements like providing schedules, team standings, blogs links, and one-click access to stock portfolios and stock quotes.

Here are the things Yahoo says they're working on:

- many more apps in the coming weeks

- "Most didn’t like the dark color that we tested initially — see the screenshot below of the new visual treatments we’re testing."

- Easier ways to access and preview email and instant messaging accounts are in the works

- It should be easier to get to other Yahoo! services

Yahoo has been testing its homepage through people in the US, UK, France, and India. They are placing a large amount of emphasis on user feedback via comments on their Yodel Anecdotal Blog, feedback forms, and customer care inquries. Look for the new design to launch soon.

Google Japan Punished For Paid Links..by Google

Go ahead and ROFL, because it is funny. Google Japan’s probably too embarrassed too laugh, though, and someone somewhere is likely to resemble the spittle-drenched apologist from the movie Gung Ho.

Google Japan, according to its apology, was apparently unaware of the company’s own terms of service. Paying a Japanese pay-per-post promotion company to pimp its new Hot Keywords blog widget caused the website to be busted down from PR 9 to PR 5.

Many thanks goes out to blogger Akky Akimoto for discovery and English translation of what might described as a big, corporate party foul. When searching for (in Japanese) Google Hot Keywords Ranking + “Blog Widget” + “CyberBuzz,” Akimoto found over 30 posts writing about the widget, all of them acknowledging being paid by CyberBuzz.

Akimoto says CyberBuzz pays pretty handsomely for blog posts—up to $100 per post. Small ads were present at the bottom as well.

The apology issued from Google Japan is priceless since it suggests Google Japan is just now learning of Google’s search guidelines:

“Google Japan is running several promotional activities to let people know more about our products.

"It turns out that using blogs on the part of the promotional activities violates Google’s search guidelines, so we have ended the promotion. We would like to apologize to the people concerned and to our users, and are making an effort to make our communications more transparent in order to prevent the recurrence of such an incident.”

Hopefully no form of seppuku will be required and a simple gomenasai (or, if you’re a real Samurai: katajiganai on all fours with head bowed low) and Matt Cutts tweeted policy of treating all sites the same will suffice. Cutts tweets that he expects Google Japan’s new PR5 to remain as is for a while.

NO More Gaming Digg....

The idea is to make the site more useful to more people. A select few have long had the most power over Digg's content.

"We’re constantly tweaking the Digg algorithm to ensure that a unique and diverse set of Diggs drives the content on the homepage," says Anton Kast on Digg the Blog. "We’ve made a few notable enhancements to our promotional algorithm recently, to ensure that all Diggers have a fair chance at getting their submitted stories promoted to the homepage. We felt it was important to call these out."

Power users have been gaming Digg for quite a while. A common complaint is that the average Digg user barely has a chance to get their submissions as much exposure as the power users.
So how does the algorithm work? According to this video from Digg Community Manager Jen Burton, it has something to do with MC Hammer... Why not?

Watch dance videos and dance lessons at DanceJam.com

I have to wonder if this list of most-dugg sites from Hitwise will change. The blog post announcing the updates has less than a thousand diggs at the time of this writing.

And you can read How to make money online with digg in my previous 2 part posts.

Using the proper and right keywords in your search engine marketing campaigns will obviously yield the best results. Unfortunately, we don't always know what those best keywords are. And even if we do have the best ones nailed, there might be others that would potentially perform just as well or close. On the Google Analytics Blog, Google offers a few tips for expanding your keyword lists to potentially get the most out of your campaign.

First off, they suggest using the Google Analytics Keyword Report to look at the best performing keywords. This is demonstrated nicely in this sixty-second video:

Next up is the search-based keyword tool. This gives you keyword ideas based on actual Google search queries. It matches specific pages of your site with your ad and search share.

Then you have Google Insights for Search, which lets you compare search volume patterns across specific regions categories and time frames. Narrow data to specific regions, anticipate demand by seasonality, and look at search volume by geographic region.

Perhaps the best part about all of these is the fact that they are free. With ad budgets tightening in a down economy, that's a pretty enticing word. By the way, you may want to consider taking your SEO in-house. If you haven't seen it, Google has an entire page of free tools that can help marketers. It's certainly worth perusing,and trying.

David Mihm, Director & COO of GetListed.org, said there are three sources where Google Maps/Local comes from. They include Google Local Business Center, third party data feeds and web crawling.

It's important to claim your listing at the Google Local Business Center because it gives Google much higher confidence in your listing.

Also claim your listing at the following: infoUSA

Localeze Yahoo InsiderPages UniversalBusinessListing.org OpenList.com CityVoter.com

Get involved in your local community online, including nonprofits and chamber of commerce.

Chris Silver Smith

Chris Silver Smith, Director of Optimization Strategy, KeyRelevance, spoke about influencing rankings in Google Maps and local.

Top 4 ranking factors in Google maps

1. Proximity of address to centroid 2. Positive reviews and # of reviews 3. Overall SEO health of business website 4. Keyword relevancy

Associate your business listing with all categories that apply (abbreviations, nicknames, etc.)

Additional elements:

Include local address and phone in plain text on:
homepage
Contact us page
locations or maps page

Build a webpage on your site and include one for each city. Add details about that city and the type of services you provide. You don't need a site for each location. Get listed in Google through a third party or rent a post box in a city to obtain an address.

Google will show a non-pinpoint marker when unable to identify a location.

Steve Espinosa, Director of Innovation, eLocal Listing, said to use Yahoo because Google crawls Yahoo Local listings.

Standout = More calls
5 star reviews
Yahoo Enhances Listing

Put video on a separate Web page. "Each video gets picked up for a Web reference," said Espinosa.

Research your competitors and use social media. Create a Twitter account for your local business and also use MySpace, Facebook and UpComing.

Jennifer Chin, Consumer Operations Strategist, Google. Chin said the "most trusted listings is provided by the listing owner."

To control a listing claim it or do a community edit. "Google is reviewing edits to listings and improving verification in the Local Business Center," said Chin.
"Google is working really hard to take spammers down." ,Yeah Right :)
Question is there any money in google maps....

Did you know that YouTube is the 2nd largest search engine and the 4th largest network of property? It also attracts hundreds of millions of users a month, and 15 hours of video are uploaded every minute???

A web presence with a lot of power who really should not be ignored. SMX West, YouTube Product Manager Matt Liu made these points, and they are good points to consider when it comes to marketing. Liu encourages users to "take advantage of what YouTube has to offer."
Liu was joined by The Search Agency's Drew Hubbard, RAMP Digital CEO Jonathan Mendez, and JC Longbottom from Performics at SMX West for the "Up Close With YouTube" session. The information in this article is a product of that session.

How video can improve your rankings?

The fact that YouTube is a leading search engine marketing media have to strive to get your videos ranked. Some simple things can improve their ranking are:

- The exact title and description

- Make sure your description is just that - descriptive. That should be accurate and unique, and use complete sentences.

- Labels Descriptive keywords - Avoid stuffing of keywords

Community input

YouTube is obviously more than just a search engine for video. You might consider that a social network. This is a community. This means that the community opinion counts. As with any other community on the web, your best results will come if you participate actively. This means share videos with other members. Experiment with annotations, video responses, and miniatures.

Other tools at your disposal YouTube

Liu pointed to some other aspects of marketing for YouTube to be given a. One, of course, is embedded or embedded videos. He says you have to do more detectable. The beauty is that this should be very easy to do what only can be embedded anywhere.

He also mentioned to YouTube Insight, a video analysis tool that launched last year. With this, traders can see the demographics, find out where are the videos, so they sent a few months ago, they launched a feature very well for him called "Hot Spots", which allows you to identify the parts of the video you get the most views,ergo most make money, IMHO :)

Finally, he talked about sponsored videos. This is simply paid search for YouTube. They started offering this in November.

What to Do and What Not to Do

JC Longhorn spoke next, and he looked at a couple of examples of what to do and what not to do. First, looked at a few super bowl ads, but focused on Pepsi's MacGruber ad, otherwise known as the "Pepsuber" campaign. This started online as a YouTube sponsored video.

As a result of the Pepsuber ad, people searched for that word and rankings were high on YouTube and Google for it. They had a branded channel page for the campaign and made it engaging, which really pushed the ad's success.

He then talked about a Denny's ad for a free breakfast, which had potential, but didn't do everything right. The Denny's website was not prepared for the incoming traffic and crashed as a result. They should've created an engaging branded channel page.

Great Tips For Maximizing Your YouTube Video Potential

Drew Hubbard, who created a channel page for SMX West 2009, had some very helpful tips:

- Use Keyword Rich Descriptions and Tags

- Include the word "Video" in your titles because people do search for it.

- Use a link for the very first thing in your descriptions.

- Make sure and utilize your thumbnails. YouTube pulls these from the 1/4, 1/2 and 3/4 marks. Make them count.

- Encourage participation by enabling everything.

- use meta data

- use captions and subtitles

- use watermarks

- use google maps integration

He also says that for your purposes, Google does not recognize videos on the page, and for this reason, you need to include as much supportive content as possible. This will help your rankings. "Use every opportunity to put links on a page," he adds.



YouTube - The Game-Changer

Jonathan Mendez took the stage next and talked about what a game-changer is becoming YouTube. Notes that even the President of the United States has a YouTube channel. I will add that the Pope too.

He said that six years from now, would not be unknown to YouTube to make a bid to host Monday Night Football. It seems a crazy idea, as now, but those numbers quoted for the event live on YouTube:

live peak flow: 700k views
24 hours: M 1.5 million visits
48 hours: 4 million hits
9 days: 11 million visits
2 months: 17 million visits

Monday Night Football averaged 11.8 million viewers. With the line between television and online video, erasing more than ever as time passes, it really does not seem so out of the question. Six years is a long time in a rapidly changing industry like this.

In addition, Mendez said, "YouTube marketing digital really solves the biggest problem." Children are often the use of YouTube as a search engine, even before Google. He then went through a case study and the session was a Q & A.


Tell me what you think? how you rank on YouTube,do you get traffic?

Top 10 Automotive Wonders You'll Probably Never Get To Drive in the U.S
EVER !! :)

It's time to stop talking how to make money online,and write a post what you will never have if you have money or make a killing money online..no matter what.

The U.S. car market is the biggest and most competitive on the planet. Still, there are several wild, exciting and unique vehicles that cannot be bought here, no matter how much money you are willing to lay down. Many of these rolling wonders are designed and built by tiny boutique automakers that cannot or simply will not shell out the millions of dollars needed to certify their creations for sale in the New World. Others are so radical in design and purpose that they just wouldn't conform to the various U.S. safety and regulatory standards. And a few more are so exclusive and built in such small numbers that they are all spoken for before even rumors of their possible existence reach American ears. Have we piqued your interest yet? Well, here are 10 of the coolest cars you can't get here in the States. As you'll see, they are sexy, powerful and very desirable. Welcome to the world of the unobtainable.

Ascari KZ1

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Ascari KZ1

This supercar is named after famed Italian race driver Alberto Ascari, the first two-time Formula 1 world champion (1952-53). It's built in the United Kingdom by a small company created by Dutch inventor and industrialist Klaas Zwart. The KZ1 first rolled off the assembly line back in 2003. Midmounted in a chassis made of ultralightweight carbon fiber is a 5.0-liter V8 engine that was first used in the BMW Z8 sports car. It has been retuned to produce 500 horsepower, and will propel the Ascari from zero to 60 mph in a scant 3.6 seconds and on to a top speed of 200 mph. The KZ1 sells for about 235,000 pounds (US$344,000), and owners can drive their KZ1s at the Ascari Race Resort in the south of Spain.

Aston Martin One-77

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Aston Martin One-77

Aston Martin was recently sold by the Ford Motor Co. to a consortium led by Prodrive owner and racing magnate David Richards. In addition to putting the final touches on its upcoming Rapide grand touring 4-door sedan, the slick British automaker is marketing an extremely exclusive sports car that will be built entirely to order and custom-fit and trimmed to the taste of each buyer. The cost: a mere 1.2 million pounds (US$1.75 million). Only 77 of these cars will be built, hence the One-77 moniker. The low-slung coupe, built on a carbon-fiber monocoque structure with hand-shaped aluminum body panels, will reportedly be powered by a front-mounted 7.3-liter V12 engine that should develop more than 700 horsepower. Even at such a price, the One-77 is already sold out.

Caparo T1

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Caparo T1

This is the closest you can get to a Formula 1 or GP2 car for the road. It even looks like a formula car, with skimpy fenders and a bubble cockpit over two staggered seats. The Caparo T1 was created by many of the people who designed the fabulous McLaren F1 road car, and they made even fewer compromises — a considerable accomplishment. Thanks to its carbon-fiber and aluminum chassis, composite body and many other parts made from exotic lightweight materials, the T1 weighs only 1,212 pounds. Not exactly exciting news. But when you consider that it's armed with a 575-horsepower, midmounted, all-aluminum, naturally aspirated 3.5-liter V8, you get a warp-level power-to-weight ratio of 1,000 horses per ton. Quick-shifting, the 6-speed sequential gearbox will take you from zero to 60 mph in about 2.5 seconds. Base price: 240,000 pounds (US$355,000).

Covini C6W

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Covini C6W

At first, the Covini C6W looks awkward and unreal, as if someone had digitally pasted a second pair of front wheels on a classic supercar. But the car with four front wheels and two rear wheels is for real. Italian entrepreneur Ferrucio Covini first worked on a car with four front wheels more than 30 years ago. The claimed benefits of having four smaller, 16-inch front wheels (the rear are 20 inches in diameter) are reduced aerodynamic drag from the smaller frontal area, better braking, a smoother ride and a drastic reduction of understeer and hydroplaning. The downsides are the added weight, bulk and complexity of the front suspension. Regardless, the C6W is powered by an Audi-designed 4.2-liter 435-horsepower V8 driving the rear wheels through a 6-speed manual gearbox. The engine is midmounted in a structure that combines steel tubing and carbon fiber. The Covini C6W is still considered a prototype, albeit one that will soon be production-bound, according to Covini Engineering. However, there's no projected price on the maker's Web site.

Koenigsegg CCX & CCXR

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Koenigsegg CCXR

This tiny Swedish company, founded by an intrepid young designer named Christian von Koenigsegg, has been designing and building world-caliber supercars since 1994, in very small numbers and with amazing results. Its latest creations are the CCX and CCXR. These low-slung, midengine missiles featuring carbon-fiber bodywork were introduced at the 2008 Geneva Auto Show. Both are powered by a supercharged 4.8-liter V8 engine designed by Koenigsegg himself, but the CCXR's can run on eco-friendlier E85 or E100 ethanol as well as regular gasoline. When fed with E85, the CCXR produces a stunning 1,018 horsepower and a monstrous 782 lb-ft of torque. The sticker for a Koenigsegg CCX is 1.3 million euros (US$1.75 million), and a CCXR goes for a paltry 1.5 million euros (US$2 million).

KTM X-Bow

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KTM X-Bow

Building on the growing popularity of its motocross and enduro motorcycles, Austrian motorcycle builder KTM has successfully branched out into road-going bikes, ATVs and now the X-Bow (pronounced Crossbow). In the spirit of the legendary Lotus Seven and current Ariel Atom, the X-Bow is ultralight and spare, to offer the utmost in performance, handling and driving feel. It is built around a carbon-fiber monocoque chassis and powered by a midmounted, 2.0-liter turbocharged direct-injection 4-cylinder engine from Audi. With 240 horsepower on tap and a weight of only 1,741 pounds, the X-Bow can streak from zero to 60 mph in less than four seconds and then stop in barely more than 100 feet, with its Brembo disc brakes. The X-Bow sells for about 50,000 euros (US$67,000).

Mercedes-Benz SLR McLaren Stirling Moss

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Mercedes-Benz SLR McLaren Stirling Moss

Few sports cars carry more history or heritage than the Mercedes-Benz SL class. In 1954 the 300 SL 'Gullwing' became the first modern supercar. Its racing alter ego, the 300 SLR, sprinted to victory a year later in the Mille Miglia road race classic in Italy, with the legendary race car driver Stirling Moss at the wheel (and famous journalist Denis Jenkinson as his navigator). More than half a century later, Mercedes-Benz is honoring this truly legendary performance with the SLR McLaren Stirling Moss. Only 75 will be built and all are accounted for at a price of 750,000 euros (US$1.2 million). Like the original SLR, this special version has neither a roof nor a windshield — only stubby wind screens not even four inches high. Dual "roll hoops" behind the seats and twin side exhausts are additional nods to the famous forebear. It will be powered by a 5.4-liter supercharged V8 engine that develops 650 horsepower — good for a zero-to-60-mph dash in just over three seconds and a top speed of 218 mph.

Morgan AeroMax

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Morgan AeroMax

The AeroMax is an exclusive, limited-edition model from a small yet famous 100-year-old British automaker. It is, in essence, a coupe version of the Aero 8, a real success story for Morgan since it was unveiled at the 2000 Geneva Auto Show. The AeroMax was revealed in 2005, again in Geneva, as a concept. But reaction was so positive that Morgan decided to build 100 of them for sale to the . . . well, masses. Price: 110,000 pounds (US$163,000). The AeroMax has full aluminum body panels over a bonded and riveted aluminum chassis. The engine is a 4.4-liter double-overhead-cam 325-horsepower V8 built by BMW, which reportedly propels it from "naught" to 100 km/h (62.13 mph) in 4.5 seconds.

Pagani Zonda Cinque

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Pagani Zonda Cinque

From childhood, Horacio Pagani had dreamed of building a supercar. In 1999 he introduced the Pagani Zonda C12, a rakish supercar powered by a midmounted 7-liter 408-horsepower Mercedes-Benz V12 engine built by AMG. Since then the Argentinian-born Pagani has designed and delivered almost 100 cars, all variations on the Zonda theme. The Cinque is designed to be a street-legal car you can take on the racetrack. Its V12 puts out 678 horsepower and is mated to a sequential manual gearbox with automated clutch — a first for Pagani. The Cinque weighs only 2,667 pounds, thanks to the use of a new material combining titanium and carbon fiber, as well as forged titanium wheels and other components made of magnesium and titanium. Only five will be built — hence the name (cinque means five). All have been spoken for at a cost of about US$1.5 million.

Venturi Fetish

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Venturi Fetish

French carmaker Venturi unveiled its Fetish, the first electric-powered sports car, at the 2004 Mondial de l'auto in Paris, two years before the much-publicized introduction of Tesla's Roadster. In April 2008 Venturi announced that the Fetish was getting a new and much stronger electric motor, the VM300. This new 300-horsepower motor weighs 78 pounds and pumps outs 280 lb-ft of torque, a 72 percent increase and enough to launch the 2,480-pound roadster from zero to 60 mph in less than four seconds. The carmaker claims the Fetish has a range 180 miles, at a steady 55 mph, from a new lithium-polymer battery pack that can be recharged in six hours using the 220-volt, 16-amp onboard charger, or in three hours with an external 32-amp source. Only 25 will be built, all by hand, in Monaco, and sold to an "exclusive and avant-garde clientele" for a mere 297,000 euros (US$400,000) each, roughly the price of four Teslas.

Now we can all setup 1000 blogs and make every day 10.000$ from adsense,and we will never have a chance to drive this uber cars !...silly ain't it????? :P

Rowse Darren is a blogger best known for his work in ProBlogger.net and Digital Photography School. To say that the success would be an understatement - the revenue from ads paid your mortgage - and today, rowse shares some tips to make money online with AdSense.


Google AdSense on the blog (I told this guy was good), rowse wrote: "If I had to reduce my advice on the use of AdSense on a single word that would 'experiment'." Start, if desired, to change the ad positions. Rowse found that people are happiest when clicking on the ads placed by the end of articles.

Then try to find a balance in terms of quantity. Rowse said, "There is usually a" turning point "in reaching a ceiling on the amount of its users to accept ads - push it too far and could harm reader engagement, traffic, and long term their income. On the flip side of this, do not be afraid to have more than one or two ads on a page, especially if you have long pages with lots of content. "

Next, consider the issues of designing ads and ad size. Something that highlights can only serve to drive away the readers, while they could miss something completely mixed too. Playing with ad formats when they do.

Finally, using information provided by Google Analytics to see what content converts. Rowse wrote, "For example, we found that referrals are better than search engines convert site traffic social media in one of my blogs. Knowing this is powerful because it shows you what kind of ads to serve what kind of traffic, what type of promotional effort to bring and what kind of content to write more. "

Follow the advice (among all others) and you will match its success. Heck, given the state's economy, you can close the possibility of paying two or three houses at this time.

According to webpronews.com Chris Crum had an interview with Feras A.

He have a chat with E-Nor President Feras Alhlou after reading a guest post of his on the Official Google Analytics Blog. He was asked by Google to make a post, as E-Nor is a Google Analytics Authorized Consultant and is very active on a number of Google Analytics (GA) support fronts.

The post in particular was about using advanced segments in Google Analytics when managing a successful eCommerce business. After breaking down a scenario with the CEO of a successful company requesting the numbers on sales between men's products vs. women's products, Alhlou offers three steps for obtaining information like this through GA (elaborated on in the post):

1. Find out if there is a unique URL identifier that distinguishes men's and women's products

2. Create two advanced segments based on the unique URL identifier: one for men's products, and one for women's products

3. Apply these segments to the reports to compare metrics/trends for each product category

Despite whether or not your business has already become successful, advanced segments are something you should probably be paying attention to.

"If a business is not measuring/tracking/trending/segmenting, I don't know how they can remain in business, or at least remain competitive in business," Alhlou tells Crum. "Less successful businesses can/should leverage the power of GA/Advanced segments to understand which campaigns are bringing the ROI, what actions are visitors doing on their sites, what their engaged visitors do on their sites, etc."

"All of that is very doable, and more," he added. "It needs some commitment by the business to invest in their internal resources and/or bringing in an analytics consultant to help create an analytics culture and start improving things."

As traditional search engine optimization tactics become less reliable in an ever-changing world of how search results are delivered to us, analytics are going to be more important than ever for online businesses trying to get the most of out of their marketing efforts.

These are the kinds of things businesses are going to need to pay attention to. While they may seem obvious to the savvy web marketer, it is still clear that a lot of businesses trying to make it online are struggling to do so for lack of understanding of the tools available to them.

I recommend you to read the New Google Toolbar Update.

Google Mobile Maps is getting a new feature tonight called Google Latitude. It will allow you to broadcast your location to select friends, family, and colleagues based on the coordinates of your cell phone (via GPS or otherwise). If you have the GPS feature enabled in Google Maps on your mobile phone, you are probably familiar with the reassuring, pulsating blue dot on the map that represents you wherever you go. Google Latttude is now essentially letting you share that blue dot with anyone you like.

But Google Latitude is a full mobile application in and of itself. (Download it from your mobile browser at google.com/latitude). You can keep track of where everyone is at any given time, and from within the app you can call, email, or IM them. Everyone you have opted to follow shows up as a picture icon on a map or in a list view. The list view is like a location-based Twitter.

Don’t feel like being tracked? Just hide yourself from select “friends,” or manually enter a false location as your current one. You can control how much privacy you want on a very granular, contact-by-contact level.

Latitude works out of the gate in 27 countries on Blackberries, Windows Mobile, and Nokia S60s. Android will begin rolling out over the next week, and an iPhone app is coming soon. In the U.S., there is also an iGoogle gadget that shows everyone’s location and messages.

In a sense, Latitude is a private version of Yahoo’s Fire Eagle geo-location service. There is no

way to broadcast your location to the public at large, only to your own Gmail contacts. (It does not yet work with Google Friend Connect). Obviously, there would be privacy concerns with publicly sharing your location at all times, but it is already happening and public geo-broadcasting will only become more popular over time.

Last Week, travel site Travelzoo announced that it had purchased the domain Fly.com for $1.8 million. Not a lot of details were released about the transaction, so I contacted Travelzoo to find out a bit more. Mindy Joyce, Travelzoo's senior marketing director got back to me and answered a few questions.

G:Obviously fly.com is a tremendous domain to have for a travel site. How did this transaction come about? Did Travelzoo approach Fly.com or vice versa?

Mindy Joyce: Travelzoo was considering names for its new travel search engine when we became aware of the availability of Fly.com through a domain broker. We recognized the name as a perfect match to Travelzoo’s renowned approach: simple, fun, and world class.

G: Who was behind Fly.com before Travelzoo purchased it?

MJ: Decline to answer due to confidentiality agreement with former owner.

G: When do you expect Travelzoo's version of Fly.com to go live? [note: nothing was up yet when I contacted Travelzoo]

MJ: A beta version of our travel search engine is already available at www.fly.com. It includes a number of innovations, such as our simultaneous search for fares in all cabin classes so users won’t miss a great fare in any cabin, at-a-glance Summary view, and “Why Me” boxes, which provide users with useful information. For example, users searching NYC-SFO would see “Why Me” boxes that highlight in-flight entertainment and Internet options available. And this is just our beta version. We expect to officially launch Fly.com within a couple of months.

G: Will Fly.com differ from Travelzoo.com? If so, how? Will it feature only flight-related content or will it incorporate other forms of travel as well?

MJ: Our commitment to the highest standards of quality and user experience apply to all of our products including Fly.com and Travelzoo.com, and use of both Web sites is completely free of charge. That said, there are differences between Fly.com and Travelzoo.com.

Travelzoo is the home to the best travel deals. Our deal experts review hundreds of offers to find the best travel deals, and publish only the very best deals in our weekly Top 20 e-mail newsletter, which is now received by over 14 million subscribers worldwide. These deals also appear on Travelzoo.com.

Fly.com is a search engine that simplifies travel search. Users of Fly.com can find and compare the best flight options from multiple sources, including airline and online travel agency Web sites. Once users find their desired itinerary, Fly.com takes users directly to airline or online travel agencies of their choice to book their travel. We plan to offer hotel, rental car, cruise, vacation package, and other complementary search categories later this year, as well as integrate deals from Travelzoo on the Fly.com Web site.

Thank you to Mindy for discussing the deal with me. Domainwire.com does offer some additional information about the domain:

It was almost 10 years ago that the domain name reportedly changed hands for $1.5 million. So in about 10 years the domain name appreciated less than 2% per year. Of course, 10 years ago the dot.com bubble was at its peak, so the $1.5 million purchase price was probably paid at the top of the bubble. The value then declined before coming back up. The owners of the domain name have been monetizing it, too. So the total return is greater than 20%.

The domain name was listed in September’s Great Domains auction at Sedo with a reserve over $2 million. The domain was transferred to Travelzoo on January 20, 2009.

It should be interesting to find out how much value the fly.com domain picks up with Travelzoo's efforts behind it. The current state of the economy will certainly have many people looking for the best possible deal when traveling. If they can brand Fly.com well, it could turn out to be a very smart move for Travelzoo (Mindy did not answer my question about what kind of branding strategies they had in mind). If it doesn't turn out well, maybe they can sell it to Levi's who can resurrect their Button Your Fly campaign.

Today Google announced a couple new features for the Google Toolbar in Firefox. The first one is the addition of a "new tab page."

This feature allows you to open different pages when you open a new tab, so you don't just get the standard blank white page. Now you can bring up one of your favorite pages or one that you recently viewed. You can choose from up to 9 different thumbnails you have stored as well as recent bookmarks and recently closed tabs:

"You can edit the thumbnails, and all this data remains locally on your browser, which means none of the information about your most viewed sites or recently closed pages will be sent back to Google," explains Software Engineer Sergey Ryazanov of the Toolbar Team. "If for whatever reason you don't like this updated new tab page, you can always change it back to a blank page or to the website of your choice through either your Toolbar or Firefox settings."

To edit your thumbnails, simply:

1. Open a new tab to view the new tab page.

2. Click the Edit thumbnails link near the bottom of the page.

3. Click the X icon for each thumbnail you wish to remove.

4. Click the Done button.

The second new feature of the latest toolbar release is the ability for Hebrew and Arabic-speaking users to access Toolbar 5, which includes right-to-left text support. Google also notes that some widely reported bugs have been fixed, though they don't go into specific detail on that.
I personally don't use google toolbar,i use wide choices of mozilla plugins that do everything that toolbar does,and is more organized and easy to use and don't "jam" my browser,but everybody have their own taste :)

It’s that time of year again when America unites around the TV, rejoices in capitalism, and stuffs itself silly with food it shouldn’t eat. Ah, the Super Bowl. Preparations are being made, and the Internet is a huge playing a huge part.

The Super Bowl’s a marketer’s dream because it’s one of the few times a year people welcome advertisers into their homes—so long as they’re entertaining. According to comScore, about a quarter of Super Bowl viewers say they prefer the ads to the game.

What used to be multimillion-dollar punt to the masses reserved solely for the living room has become an interactive Web experience. Google’s Paulita David and Eric Lopez say that last year 84 percent of Super Bowl advertisers included a URL in their ads, and 70 percent ran search ad campaigns in conjunction with the TV ads.

Paulita and Lopez recommend to marketers with any peripheral business association with the Super Bowl be prepared to capitalize on the heavy search traffic peaking during and after the game:

“If you aren’t advertising during the Super Bowl, you can still capitalize on the big game. Sports fans will be online searching for highlights, ads and sports swag, so be where they are by uploading your own Super Bowl videos to YouTube or simply advertising next to someone else’s Super Bowl videos. The heaviest traffic will be during and after the game, so you still have time to get out a rich media blast or a MySpace text homepage take-over.”

YouTube would be a great way to gain exposure for one’s company. No doubt the most popular video site on the Web will also be flooded with traffic. YouTube has set up a special channel, called YouTube AdBlitz where voting for the best commercial takes place after the game.

Fans of E*Trade’s talking baby will be happy to know they’re bringing him back this year, especially after searches for the company shot up 1000 percent after last year’s ad ran. They’ve left that kiddo up at YouTube for your enjoyment all year. The outtakes have been viewed millions of times.